Your hub for growing your coffee business across Europe. This section is dedicated to helping specialty roasters and coffee producers expand their reach, connect with coffee shops, and boost sales. Explore topics like market trends, B2B strategies, logistics, branding, digital tools, and how to stand out in a competitive marketplace. Whether you’re a small-batch roaster or a farm-direct exporter, this is where you’ll find the insights to scale smart.
Cómo Gestionar Devoluciones o Reclamaciones de Manera Profesional En el competitivo mundo del comercio electrónico y las tiendas físicas, la gestión eficiente de devoluciones y reclamaciones es fundamental para mantener la satisfacción del cliente y proteger la reputación de tu negocio. En CoffeePlaza.co, donde unimos a amantes del café, productores y cafeterías, sabemos que una […]
Should You Launch a Seasonal Campaign? Introduction In the competitive world of coffee, standing out is essential. Whether you are a coffee producer, a coffee shop owner, or a coffee enthusiast running an online marketplace like CoffeePlaza.co, launching a seasonal campaign can be a game-changer. But the question remains: Should you launch a seasonal campaign? […]
How to Run Surveys That Bring Insight In the world of coffee lovers, producers, and coffee shops, understanding your audience is key to creating a thriving online marketplace. Surveys are a powerful tool to gather valuable feedback, uncover customer preferences, and make data-driven decisions. But how do you run surveys that truly bring insight? This […]
Cómo ofrecer formación o educación como un valor añadido para tu negocio de café En el competitivo mundo del café, diferenciarse es clave para atraer y fidelizar clientes. Una estrategia efectiva para lograrlo es ofrecer formación o educación como un valor añadido. Esta práctica no solo mejora la experiencia del cliente, sino que también posiciona […]
Cómo Crear Pilares de Contenido para tu Marca de Café En el competitivo mundo del café, contar con una estrategia sólida de contenido es esencial para destacarte y conectar con tu audiencia. Crear pilares de contenido para tu marca de café es una técnica efectiva que te ayudará a organizar tus ideas, mejorar tu SEO […]
How to Run a Successful Pre-Order Campaign for Your Coffee Business Launching a new coffee product or introducing a unique blend can be an exciting venture for coffee lovers, producers, and coffee shops alike. One of the most effective strategies to generate buzz, secure early sales, and manage inventory efficiently is by running a pre-order […]
Selling Coffee Gear Alongside Beans: Is It Worth It? In the thriving world of coffee, businesses are constantly seeking new ways to enhance customer experience and increase revenue. One popular strategy that many coffee retailers and roasters are exploring is selling coffee gear alongside their freshly roasted beans. From grinders and espresso machines to pour-over […]
How to Balance Volume and Quality as You Grow Your Coffee Business As the coffee industry continues to thrive, coffee businesses face the challenging task of scaling their operations without compromising quality. Whether you are a coffee producer, a café owner, or an online coffee marketplace like CoffeePlaza.co, striking the perfect balance between volume and […]
Cómo Utilizar Testimonios de Forma Efectiva en tu Estrategia de Marketing En el competitivo mundo del marketing digital, contar con herramientas que generen confianza y credibilidad es fundamental para atraer y retener clientes. Los testimonios, esas opiniones reales de usuarios satisfechos, son uno de los recursos más potentes para lograr este objetivo. En CoffeePlaza.co, una […]
Top Podcasts Every Roaster Should Follow In the vibrant world of coffee roasting, staying updated with the latest trends, techniques, and industry insights is crucial for both beginners and seasoned roasters. Podcasts have emerged as one of the most accessible and engaging ways to learn from experts, hear inspiring stories, and connect with the coffee […]
